Chhath Festival UNESCO Tag | PM Modi Bihar Rally
Published by: Mr. Dibakar Mandal
Date & Time: 30 October 2025, 01:18 PM IST
Description:
PM Modi in Muzaffarpur says government is working to get UNESCO heritage status for Chhath festival; sharp exchanges with RJD and Congress during Bihar election campaign.
Introduction :
The political atmosphere in Bihar intensified on October 30, 2025, as Prime Minister Narendra Modi addressed a massive election rally in Muzaffarpur, placing the Chhath Mahaparv — one of the most sacred festivals of Bihar — at the center of the election narrative. Emphasizing the cultural pride of Bihar, PM Modi announced that the Central Government is working to secure a UNESCO Intangible Cultural Heritage tag for the Chhath festival. This move, he claimed, would help elevate the festival’s recognition globally, honor the devotion of millions, and preserve traditional customs for future generations.
However, the rally also saw sharp political criticism. PM Modi accused the Congress and RJD leadership of “insulting Chhathi Maiyya” for electoral gains — remarks that sparked immediate response from the Opposition. The Prime Minister’s statements came a day after Congress leader Rahul Gandhi, during his rally in Muzaffarpur, alleged that the BJP was using Chhath for “political theatrics.”
With Bihar heading into a high-stakes election phase, the cultural, emotional, and political significance of Chhath appears to be shaping campaign messaging. Alongside Modi, senior leaders including Amit Shah, Rahul Gandhi, J.P. Nadda, and Tejashwi Yadav are crisscrossing constituencies to mobilize supporters. As rallies intensify, cultural identity and development promises have taken center stage in the Bihar Assembly election battle.

PM Modi Highlights Cultural Pride and UNESCO Bid
Addressing thousands in Muzaffarpur, PM Modi stated:
“Chhath is not just a festival; it is a divine emotion, a celebration of purity, discipline, and devotion. We are trying to get a UNESCO heritage tag for the Chhath festival.”
According to the Prime Minister, the recognition would help protect traditional songs, rituals, and customs passed down through generations. He also announced that the Central Government will soon organize a national-level Chhath Song Competition to promote new artists.
Key Points:
- Public voting will determine the winners.
- Artists from all language backgrounds will be eligible.
- Winners will be honored before next year’s Chhath Puja.
This aligns with India’s ongoing efforts to have more cultural practices recognized globally after Durga Puja of Kolkata was added to UNESCO’s Intangible Cultural Heritage list in 2021.
Chhath Festival: Cultural Significance at a Glance
Aspect Description Observed In Bihar, Jharkhand, UP, Nepal, and global migrant communities Deity Worshipped Sun God (Surya) and Chhathi Maiyya Known For Strict fasting, riverbank rituals, community participation Cultural Value Symbol of purity, gratitude, and environmental harmony
Political Exchanges Intensify
Just a day before, Rahul Gandhi had stated at a rally:
“Modi ji can dance on stage for votes in the name of Chhath.”
In Muzaffarpur, PM Modi responded sharply:
“Can anyone insult Chhathi Maiyya for votes? Will Bihar ever tolerate such statements?”
Union Home Minister Amit Shah also accused the INDIA bloc of being driven by dynastic ambitions, alleging:
“Lalu wants his son Tejashwi as CM, Sonia wants Rahul as PM. But both posts are not vacant.”
Meanwhile, RJD leader Tejashwi Yadav countered by asserting that:
“The INDIA bloc’s manifesto is a commitment, and every promise will be fulfilled if elected.”
Election Landscape: Bihar’s Key Battlegrounds
Constituency Key Candidates Political Context Begusarai BJP’s Kundan Kumar vs Congress’ Amita Bhushan vs Jan Suraaj’s Surendra Sahani Traditionally BJP-dominated Siwan RJD’s Awadh Bihari Choudhary vs BJP’s Mangal Pandey Strong Muslim-Yadav influence Muzaffarpur High emotional appeal due to cultural identity ties to Chhath Major campaign focus
External Reference Source:
Summary & Future Outlook
The push for a UNESCO tag has strategic cultural and electoral implications.
- Past: Chhath has long been a symbol of Bihar’s identity and migration culture.
- Present: Recognition could boost tourism and cultural preservation.
- Future Projection: If approved, Chhath may gain international celebration status like Diwali & Durga Puja.
Suggested Visual Chart: Line chart showing growth in Chhath celebrations across major Indian cities & global diaspora communities (2015–2025).
FAQs
1. What is the purpose of seeking a UNESCO tag for Chhath festival?
It aims to preserve cultural heritage and provide global recognition to Chhath rituals and traditions.
2. When did PM Modi announce this initiative?
He announced it during an election rally in Muzaffarpur on October 30, 2025.
3. Who criticized PM Modi over the Chhath issue?
Rahul Gandhi accused PM Modi of politicizing the festival during a rally in Muzaffarpur.
4. What competition has the Centre proposed?
A nationwide Chhath song competition to promote young artists.
5. When is the Bihar Assembly Election?
The election is scheduled in multiple phases in early November 2025.
Conclusion
The Chhath festival’s emotional and cultural significance gives it a unique place in Bihar’s identity. As the Bihar Assembly elections enter a decisive phase, the bid for a UNESCO heritage tag has become not only a cultural announcement but also a central theme of political debate. Whether this shapes voting patterns or not, it has undoubtedly elevated Chhath from a regional tradition to a global cultural symbol.
Stay connected to Scoutingstudys.in for the latest verified news and political developments.
Topic: PM Modi in Muzaffarpur says govt is trying to get UNESCO heritage tag for Chhath festival — Bihar Election Rally Updates
Focus Keyword: Chhath festival UNESCO heritage
Related Keywords: Bihar elections 2025, PM Modi rally Muzaffarpur, Chhathi Maiyya, NDA campaign Bihar, Rahul Gandhi Muzaffarpur
SEO Title: PM Modi pushes for UNESCO tag for Chhath festival